#DifferentisBeauty Campaign
Creating a campaign on diversity and inclusion based on different skin conditions and skin types. The campaign shows a real side of beauty with transit out of home advertisements and a social media challenge created to spread new beauty norms/standards across media. This is a spokesperson advertisement/post allowing people to speak on their journey to feeling confident and secure in their natural skin.
1. Designer Brief
2. Research
3. Sketches
4. Finals
5. Mockups
6. Rationale